This year, Diageo North America held its eighth annual Military Service Appreciation Day event in honor of Veterans Day. To support Crown Royal’s Purple Bag Project, Diageo employees in New York, NY, Stamford, CT, Plainfield, IL, Lebanon, KY, Portland, OR and Bethesda, MD along with community partners packed the brand’s signature purple bags with personal care items, food essentials, and handwritten notes to express gratitude and generosity to US military troops serving overseas and at home. Since the program’s inception, Crown Royal has continued its mission to inspire big and small acts of generosity by giving back to communities across the country and has supported over 1 million servicemen and women around the world.
Diageo North America Celebrates Veterans Day by Honoring US Military Troops with 8th Annual Military Service Appreciation Day Event
